PCC Blog Headers (12)
Podcast Strategy

7 Brand Storytelling Myths, Debunked

Hard-Earned Truths from Hundreds of Conversations Inside the Industry …

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PCC Blog Headers (11)
Podcast Strategy

What’s the ROI?

How do you measure the ROI of your branded podcast? …

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Podcast Strategy

Who Should Host Your Branded Podcast?

Should your podcast be hosted by a celebrity? An influencer? Or someone who works for your company? …

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PCC Blog Headers (7)
Podcast Strategy

What’s Your Listeners’ Attention Diet?

What is your target audience giving their attention to? …

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A banner featuring the cover art for multiple podcasts, including: Hang Up, The Economics of Everyday Things, Where Should We Begin? with Esther Perel, Desert Island Discs, How I Built This, Life Kit, Personal Best, Resistance, Snap Judgment, Reply All, The Walk, Business Wars, StartUp, Search Engine, Tiny Dinos, The Debaters, Lizzy Cooperman's In Your Hands, The Pitch, Radiolab, Song Exploder, Mystery Show, Shell Game, Twenty Thousand Hertz, The Big Fib. At the bottom, the banner reads "The Podcasts We Wish Our Clients Would Listen To" and then below that, it reads "20+ Shows to Check Out"
Podcast Strategy

The Podcasts We Wish Our Clients Would Listen To

Over 20 Shows to Check Out …

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A graphic with text reading "The Video Podcasting Data B2B Marketers Actually Need to Know". Smaller bubbles at the bottom read "And Why It's Not So Simple". There's a graphic of a video camera, a microphone, and a cell phone with a video play screen in the top right-hand corner.
Podcast Strategy

The Video Podcasting Data B2B Marketers Actually Need to Know

(And Why It's Not as Simple as You Think) …

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A banner reading "Brand Podcast Virtual Summit '25". Underneath, there is a design that reads "9 Takeaways". Below that, in smaller font, there is a quote that reads "If it's not worth your effort, it's probably not work my time"
Podcast Strategy

“If It’s Not Worth Your Effort, It’s Probably Not Worth My Time”

Takeaways from the Brand Podcast Summit …

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A graphic reading "New Year's Podcast Resolutions" with graphic elements including hand weights, a book, cash, and a heart. At the bottom, text reads "8 podcast goals for 2025"
Podcast Strategy

New Year’s Podcast Resolutions

And What You Don’t Need To Know (Yet)  …

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New Year's Eve Ideas
Podcast Strategy

What You Need To Know To Launch a Podcast in 2025

And What You Don’t Need To Know (Yet)  …

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Graphic reading "The International Opportunity in Branded Podcasting". Further down, in smaller font, it reads "Missed Podcast Opportunities" with the Pacific Content logo. In the top corner, there is a graphic airplane, a globe, and some voice bubbles reading "hi" in different languages.
Podcast Strategy

The International Opportunity

Missed Podcast Opportunities for Brands …

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